When Web Affiliation becomes risky!

When Web Affiliation becomes risky!

It is often said that the Web Affiliation is risk-free because the business model is performance-based, that is, the advertiser pays its affiliates, its “sales force”. The expected result is that you as an “Affiliate” has been reached … As you know, the payment is the result of being the Affiliate.  However, the reality is […]

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Influence marketing, myths and realities

Influence marketing, myths and realities

Marketing has always targeted the consumer and the many ways to address a potential customer. The influence is surely the most surprising and the most unexpected. Why such a strategic vagueness that leads to the influence of influence is a discipline considered, in many ways is the result of complex strategies mounted by teams of […]

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Inbound Marketing: What is a Lead Magnet?

Inbound Marketing: What is a Lead Magnet

Inbound Marketing or Lead Magnet, literally “magnet to prospect”, are new concepts that we hear more and more about in the marketing world, more specifically in web marketing, that is, say online marketing.  First, to understand these two notions, we must begin by noting that the Lead Magnet is simply a practical method of Inbound […]

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5 mobile marketing mistakes that plague your SEO and how to solve them

5 mobile marketing mistakes that plague your SEO and how to solve them

What are 5 mobile marketing mistakes that plague your SEO? 2019 announces a particularly rich year for SEO. For its 20 years, Google has presented a plan of attack for the user experience on mobile. The search engine has, moreover, clearly displayed its intentions with the deployment of “mobile-first” indexing. What does this mean for […]

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How to monetize your blog

How to monetize your blog

You have just created a blog and now you are looking to make money with it?  There are 4 main pillars in my opinion to monetize a blog. Some are passive, others require time and a lot more work. I will detail in this article these 4 ways: advertising adsense, sponsored articles, lead sales, and […]

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